Journal article 626 views
Destination reputations and brands: Communication challenges
Journal of Destination Marketing & Management, Volume: 3, Issue: 1, Start page: 1
Swansea University Author: Nigel Morgan
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DOI (Published version): 10.1016/j.jdmm.2014.02.001
Abstract
Destination reputations and brands: Communication challenges
Published in: | Journal of Destination Marketing & Management |
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ISSN: | 2212571X |
Published: |
2014
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Online Access: |
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URI: | https://cronfa.swan.ac.uk/Record/cronfa36344 |
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College: |
Faculty of Humanities and Social Sciences |
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Issue: |
1 |
Start Page: |
1 |