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Branding the package holiday—The role and significance of brands for UK air tour operators

S. Westwood, N.J. Morgan, A. Pritchard, E. Ineson, Nigel Morgan Orcid Logo

Journal of Vacation Marketing, Volume: 5, Issue: 3, Pages: 238 - 252

Swansea University Author: Nigel Morgan Orcid Logo

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DOI (Published version): 10.1177/135676679900500304

Published in: Journal of Vacation Marketing
ISSN: 1356-7667 1479-1870
Published: 1999
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URI: https://cronfa.swan.ac.uk/Record/cronfa36388
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first_indexed 2017-10-29T20:04:24Z
last_indexed 2018-02-09T05:28:37Z
id cronfa36388
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spelling 2017-10-29T17:31:10.1012812 v2 36388 2017-10-29 Branding the package holiday—The role and significance of brands for UK air tour operators ea277c665892a288a157e9d86ea8a068 0000-0002-4804-4972 Nigel Morgan Nigel Morgan true false 2017-10-29 Journal Article Journal of Vacation Marketing 5 3 238 252 1356-7667 1479-1870 31 12 1999 1999-12-31 10.1177/135676679900500304 http://www.scopus.com/inward/record.url?eid=2-s2.0-0003180403&amp;partnerID=MN8TOARS COLLEGE NANME COLLEGE CODE Swansea University 2017-10-29T17:31:10.1012812 2017-10-29T17:31:09.8828631 Faculty of Humanities and Social Sciences School of Management - Business Management S. Westwood 1 N.J. Morgan 2 A. Pritchard 3 E. Ineson 4 Nigel Morgan 0000-0002-4804-4972 5
title Branding the package holiday—The role and significance of brands for UK air tour operators
spellingShingle Branding the package holiday—The role and significance of brands for UK air tour operators
Nigel Morgan
title_short Branding the package holiday—The role and significance of brands for UK air tour operators
title_full Branding the package holiday—The role and significance of brands for UK air tour operators
title_fullStr Branding the package holiday—The role and significance of brands for UK air tour operators
title_full_unstemmed Branding the package holiday—The role and significance of brands for UK air tour operators
title_sort Branding the package holiday—The role and significance of brands for UK air tour operators
author_id_str_mv ea277c665892a288a157e9d86ea8a068
author_id_fullname_str_mv ea277c665892a288a157e9d86ea8a068_***_Nigel Morgan
author Nigel Morgan
author2 S. Westwood
N.J. Morgan
A. Pritchard
E. Ineson
Nigel Morgan
format Journal article
container_title Journal of Vacation Marketing
container_volume 5
container_issue 3
container_start_page 238
publishDate 1999
institution Swansea University
issn 1356-7667
1479-1870
doi_str_mv 10.1177/135676679900500304
college_str Faculty of Humanities and Social Sciences
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hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
url http://www.scopus.com/inward/record.url?eid=2-s2.0-0003180403&amp;partnerID=MN8TOARS
document_store_str 0
active_str 0
published_date 1999-12-31T03:45:30Z
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score 11.036334

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