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Social media marketing: Comparative effect of advertisement sources / Mahmud Akhter Shareef; Bhasker Mukerji; Yogesh Dwivedi; Nripendra Rana; Rubina Islam

Journal of Retailing and Consumer Services

Swansea University Authors: Yogesh, Dwivedi, Nripendra, Rana

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Published in: Journal of Retailing and Consumer Services
ISSN: 09696989
Published: 2017
Online Access: Check full text

URI: https://cronfa.swan.ac.uk/Record/cronfa36570
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College: School of Management