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Exploring the Relationship between Market Orientation and Sales and Marketing Collaboration

Kenneth Le Meunier-FitzHugh, Nigel Piercy

Journal of Personal Selling and Sales Management, Volume: 31, Issue: 3, Pages: 287 - 303

Swansea University Author: Nigel Piercy

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DOI (Published version): 10.2753/PSS0885-3134310306

Published in: Journal of Personal Selling and Sales Management
ISSN: 0885-3134
Published: 2011
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URI: https://cronfa.swan.ac.uk/Record/cronfa15858
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first_indexed 2013-09-26T11:45:19Z
last_indexed 2018-02-09T04:48:03Z
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spelling 2013-09-25T21:06:40.5723053 v2 15858 2013-09-10 Exploring the Relationship between Market Orientation and Sales and Marketing Collaboration df21aa7b844f3fd66857825544318e97 Nigel Piercy Nigel Piercy true false 2013-09-10 BBU Journal Article Journal of Personal Selling and Sales Management 31 3 287 303 0885-3134 31 12 2011 2011-12-31 10.2753/PSS0885-3134310306 COLLEGE NANME Business COLLEGE CODE BBU Swansea University 2013-09-25T21:06:40.5723053 2013-09-10T10:24:02.6715591 Faculty of Humanities and Social Sciences School of Management - Business Management Kenneth Le Meunier-FitzHugh 1 Nigel Piercy 2
title Exploring the Relationship between Market Orientation and Sales and Marketing Collaboration
spellingShingle Exploring the Relationship between Market Orientation and Sales and Marketing Collaboration
Nigel Piercy
title_short Exploring the Relationship between Market Orientation and Sales and Marketing Collaboration
title_full Exploring the Relationship between Market Orientation and Sales and Marketing Collaboration
title_fullStr Exploring the Relationship between Market Orientation and Sales and Marketing Collaboration
title_full_unstemmed Exploring the Relationship between Market Orientation and Sales and Marketing Collaboration
title_sort Exploring the Relationship between Market Orientation and Sales and Marketing Collaboration
author_id_str_mv df21aa7b844f3fd66857825544318e97
author_id_fullname_str_mv df21aa7b844f3fd66857825544318e97_***_Nigel Piercy
author Nigel Piercy
author2 Kenneth Le Meunier-FitzHugh
Nigel Piercy
format Journal article
container_title Journal of Personal Selling and Sales Management
container_volume 31
container_issue 3
container_start_page 287
publishDate 2011
institution Swansea University
issn 0885-3134
doi_str_mv 10.2753/PSS0885-3134310306
college_str Faculty of Humanities and Social Sciences
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hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
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published_date 2011-12-31T03:18:04Z
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