Journal article 744 views
Brand identification in higher education: A conditional process analysis
Adrian Palmer,
Nicole Koenig-Lewis,
Yousra Asaad
Journal of Business Research, Volume: 69, Issue: 8, Pages: 3033 - 3040
Swansea University Author: Yousra Asaad
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DOI (Published version): 10.1016/j.jbusres.2016.01.018
Abstract
Brand identification in higher education: A conditional process analysis
Published in: | Journal of Business Research |
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Published: |
2016
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URI: | https://cronfa.swan.ac.uk/Record/cronfa24985 |
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2020-08-14T02:44:31Z |
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2020-08-13T09:59:38.5139629 v2 24985 2015-12-08 Brand identification in higher education: A conditional process analysis 6e1b480389c3683b4c8eb0122737a5d7 Yousra Asaad Yousra Asaad true false 2015-12-08 BBU Journal Article Journal of Business Research 69 8 3033 3040 Brand identification; Higher education; Alumni; Experience 1 8 2016 2016-08-01 10.1016/j.jbusres.2016.01.018 COLLEGE NANME Business COLLEGE CODE BBU Swansea University 2020-08-13T09:59:38.5139629 2015-12-08T12:22:38.8853027 Faculty of Humanities and Social Sciences School of Management - Accounting and Finance Adrian Palmer 1 Nicole Koenig-Lewis 2 Yousra Asaad 3 |
title |
Brand identification in higher education: A conditional process analysis |
spellingShingle |
Brand identification in higher education: A conditional process analysis Yousra Asaad |
title_short |
Brand identification in higher education: A conditional process analysis |
title_full |
Brand identification in higher education: A conditional process analysis |
title_fullStr |
Brand identification in higher education: A conditional process analysis |
title_full_unstemmed |
Brand identification in higher education: A conditional process analysis |
title_sort |
Brand identification in higher education: A conditional process analysis |
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6e1b480389c3683b4c8eb0122737a5d7 |
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6e1b480389c3683b4c8eb0122737a5d7_***_Yousra Asaad |
author |
Yousra Asaad |
author2 |
Adrian Palmer Nicole Koenig-Lewis Yousra Asaad |
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Journal article |
container_title |
Journal of Business Research |
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69 |
container_issue |
8 |
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3033 |
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2016 |
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Swansea University |
doi_str_mv |
10.1016/j.jbusres.2016.01.018 |
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Faculty of Humanities and Social Sciences |
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facultyofhumanitiesandsocialsciences |
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Faculty of Humanities and Social Sciences |
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facultyofhumanitiesandsocialsciences |
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Faculty of Humanities and Social Sciences |
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School of Management - Accounting and Finance{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Accounting and Finance |
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published_date |
2016-08-01T03:29:42Z |
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