Conference Paper/Proceeding/Abstract 1050 views
Understanding factors affecting student satisfaction/dissatisfaction with digital escape rooms: an exploration using a fuzzy-set configurational approach
Ellie Ismagilova 
,
Daniele Doneddu ,
Yogesh Dwivedi
,
Daniele Doneddu ,
Yogesh Dwivedi
2023 Academy of Marketing Science® World Marketing Congress, University of Kent, Canterbury, UK, July 11-14 2023
Swansea University Authors:
Ellie Ismagilova , Daniele Doneddu , Yogesh Dwivedi
Abstract
Understanding factors affecting student satisfaction/dissatisfaction with digital escape rooms: an exploration using a fuzzy-set configurational approach
| Published in: | 2023 Academy of Marketing Science® World Marketing Congress, University of Kent, Canterbury, UK, July 11-14 2023 |
|---|---|
| Published: |
Academy of Marketing Science
2023
|
| Online Access: |
https://www.ams-web.org/ |
| URI: | https://cronfa.swan.ac.uk/Record/cronfa64479 |
| Keywords: |
Digital escape rooms, educational escape rooms, fsQCA, Technology Enhanced Learning |
|---|---|
| College: |
Faculty of Humanities and Social Sciences |