Journal article 415 views
The impact of aligned rewards and senior manager attitudes on conflict and collaboration between sales and marketing
Kenneth Le Meunier-FitzHugh,
Graham R Massey,
Nigel Piercy
Industrial Marketing Management, Volume: 40, Issue: 7, Pages: 1161 - 1171
Swansea University Author: Nigel Piercy
Full text not available from this repository: check for access using links below.
DOI (Published version): 10.1016/j.indmarman.2010.12.002
Abstract
The impact of aligned rewards and senior manager attitudes on conflict and collaboration between sales and marketing
| Published in: | Industrial Marketing Management |
|---|---|
| ISSN: | 0019-8501 |
| Published: |
2011
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| Online Access: |
Check full text
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa15841 |
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| College: |
Faculty of Humanities and Social Sciences |
|---|---|
| Issue: |
7 |
| Start Page: |
1161 |
| End Page: |
1171 |